
The Team joins the Bike Research and Development Process at Oakley.
23.01.2025
For nearly 50 years, Oakley® has propelled the cycling world forward as a leader in groundbreaking inventions. In 2025, they will push the pace again as the official eyewear and helmet partner of Tudor Pro Cycling. This partnership unites two brands famed for their daring spirit and approach to professional cycling, to redefine speed and innovation at the highest levels of road racing.
“Oakley and Tudor Pro Cycling are rooted in a cycling DNA defined by fearless ambition and drive to go beyond perceived limits,” said Raphael Meyer, CEO of the Team. “We’re excited to harness this and a shared Born To Dare attitude through this partnership to elevate our team to new heights this year.”
Tudor Pro Cycling plays a pivotal role in the research and development process of developing cutting-edge designs engineered to go faster. This partnership leverages insights from world-class riders to create some of the best performance technologies in Oakley history, tailored to meet the extreme demands and high speeds of the Pro Peloton. Oakley will also serve as the official eyewear and helmet sponsor for the Swiss Team.
“The next 50 years of cycling starts here,” said Corey Hill, Head of Global Sports Marketing at Oakley. “We welcome Tudor Pro Cycling to team Oakley and our world of innovation. Together, we will transform endless potential into epic victories, while changing the face of this sport and beyond.”
Tudor Pro Cycling will wear an Oakley co-developed helmet and eyewear system designed for the ultimate in speed, temperature control, and protection, complete in the custom Tudor pantone red.