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Musette, The Tudor Pro Cycling Magazine

Musette Magazine gives an insight into Sette Sports’ activities in cycling. Sette Sports is the company of all time cycling great Fabian Cancellara, who since he retired back in 2016, has set out to give back to a sport that has given him so much. All the platforms Sette has developed have one goal in common – the promotion and development of cycling in Switzerland and all over the globe.  


Similar to the contents of a Musette handed to riders in feeding zones at races, the field of activities of Sette Sports are diverse and complementary. The magazine aims to inform, educate, and entertain by providing insights into the workings behind the scenes of the Tudor Pro Cycling Team and its developmental outfit. Additionally, it explains the nature of the mass participation event series Chasing Cancellara and outlines the company's efforts to create more cyclists within the youngest age groups. 


Musette is published three times a year and covers a dedicated topic in each issue. Discover the content of each issue and get your copy here.

Issue 1

On The Road

  • 2023 In Numbers

  • The UCI Points System Explained

  • 850 Flights and 350 Train Bookings, Insight into the Work of Gregor Gut, Head of Logistics

  • Exploring Our Vehicles

  • Tom Bohli Speaks Chinese

  • Il Lombardia, A Picture Series

  • Granfondo Vaduz, The Chasing Cancellara Event Series

  • "It's Similar Just Bigger", Interview with Roma Holzer from MTB to Road

  • "As A Sailor, I train 15-20 Houts a Week on The Bike", Interview with Théry Schir, former cyclist at SRA, now with Alinghi RedBull Racing

Issue 2

Progress Through Innovation

  • Innovation and Equipment in Numbers

  • Behind the Teammachine R, Our New Race Weapon

  • "We really believe in the power of science, innovation, research and design.* Interview with Kurt Bergin-Taylor, Head of Innovation

  • "Great Emotions at a high price", The Story of Alex Krieger

  • Ronde Van Vlaanderen, A picture series by Anouk Flesch

  • New Routes - New Experiences, The "Chasing Cancellara" event series

  • A Winter Team House on Spanish Soil

  • From Cyclist at Tudor Pro Cycling to Project Manager at Sette Sports, A story about Ruben Eggenberg

Issue 3 will be published in September 2024.


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